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Why an Email List is Crucial For Marketing Your Business

Email lists are much more useful than just for sending emails with email marketing campaigns though. In this video, Cameron gives an introductory explanation as to why having an email list is important, as well as some tips on how to grow your database and put it to good use.

Having an Email List is Essential for any Modern Business.

Here's what's covered in the video:

1. Staying organized with your customer data using a CRM like Hubspot

2. Why a CRM is useful (touching on how other software such as scheduling software like Calendly and Acuity Scheduling can integrate with either Zapier or natively into your CRM, and how you can also integrate with email marketing software such as Mailchimp)

3. How to import an existing email list into Hubspot CRM, and later in the video, how to export as well

4. Where the real pudding lies with an email list: Custom and Lookalike Audience ads on Facebook Business Manager

Hubspot CRM:

The Scheduling Software We Use (Acuity):

Facebook Business Manager:

Latched Creative Inc. is one of Vancouver, British Columbia's fastest growing Digital Marketing Agencies, offering Website Design, Digital Marketing, and Search Engine Optimization across a multitude of different industries.If you're looking for a top-tier consultant, or are looking for marketing services for your business, schedule a call with us here:

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